FIDUCIAL Astéria: The New Cultural Venue of the Lyon Metropolis

This naming partnership, established for the period from July 2025 to December 2029, marks a new milestone in a long-standing and trusted relationship, driven by FIDUCIAL founder Christian Latouche and the Aulas family. 

The agreement also complements the involvement of FIDUCIAL Sécurité’s events division, which plays a key role in securing events across the various OL Vallée venues. 

With a flexible capacity ranging from 1,500 to 3,500 seats, FIDUCIAL Astéria will host concerts, performances, sporting events, and a wide variety of cultural programming — all within an intimate setting designed to offer rare proximity to the artists and an immersive experience for audiences. 

The name Astéria, meaning “star” in Ancient Greek, is inspired by the celestial universe. It reflects FIDUCIAL’s ongoing commitment to research and science, notably illustrated through its long-standing support of CLIMSO, a high-precision solar observation instrument installed at the Pic du Midi. 

Alexandre Aulas, Chairman and CEO of ThrillStage: "With FIDUCIAL Astéria, we wanted to create a human-scale venue where every artist can fully express themselves and every spectator can enjoy an intimate and memorable experience. This partnership with FIDUCIAL brings our vision of live entertainment to life — closer, more vibrant, and deeply rooted in its local community." 

Eric Luc, Group Communications Director at FIDUCIAL: "For over 55 years, FIDUCIAL has stood alongside the key players who help our regions thrive. FIDUCIAL Astéria is the artistic embodiment of our parallel journey with the Aulas family — but also a forward-looking project focused on creativity, connection, and cultural momentum." 

Benjamin Deblicker, SVP Sales SPORTFIVE France, adds: "This partnership reflects the strength of long-term relationships and the unique power of sport and culture to bring people together around bold, meaningful projects. We’re proud to have supported FIDUCIAL and ThrillStage in bringing FIDUCIAL Astéria to life." 

More than just a name, FIDUCIAL Astéria carries a clear ambition: to make culture shine and to spotlight both emerging talents and already-celebrated artists. This new venue is poised to become a place of connection, emotion, and discovery — in the heart of the dynamic Lyon region, fast becoming a benchmark on the European stage.

Photo credit: Simon Bianchetti